Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick /
Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick / Lick /
Cup or Cone?
Indulge in the ultimate ice cream experience with Lick, the artisanal handcrafted brand that is all about maximizing flavour and minimizing waste. We designed a cost-effective solution that doesn’t sacrifice on style: a single container adorned with eye-catching multicoloured stickers to distinguish each delectable flavour. To give the product a sophisticated edge, we opted for sleek, minimalist branding with a dark and moody aesthetic that exudes timeless elegance.
Client: Lick
SERVICES:
Brand Strategy
Brand Naming
Brand Identity
Logo
Packaging Design
Environmental Design
Brand Naming
Brand Identity
Logo
Packaging Design
Environmental Design
![LickIceCreamHands](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamHands.png)
![LickIceCreamcups2](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamcups2-1.png)
![LickIceCreamSingle](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamSingle-scaled.jpg)
![LickIceCreamContainer3](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamContainer3-scaled.jpg)
![LickIceCreamTruck](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamTruck.jpg)
![LickIceCreamFloating](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamFloating.png)
![LickIceCream](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCream-2.png)
![LickBusinessCards](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickBusinessCards-scaled.jpg)
![LickIceCreamcup](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickIceCreamcup.png)
![LickWaffleCones](https://sarahgwan.com/wp/wp-content/uploads/2022/05/LickWaffleCones.png)